“How can you govern a country that has
246 varieties of cheese?” Charles de Gaulle
The French have been producing and selling sous vide products for years. In fact Foodservice Solutions® 5 P’s of food marketing: Product,
Packaging, Placement, Portability and Price was in large part developed
visiting, studying tracking the success of sous
vide and other prepared food products in France.
The grocerant niche
focusing on fresh prepared Ready-2-Eat and Heat-N-Eat food was made to order in France. The French consumer loves to eat customized
food products that are or can be localized with flavor or product the sous vide process allows them to do
that.
In a country with at
least 246 types of cheese chef’s understand the need for customized
products. The grocerant niche continues
to grow in France and expand with some chefs utilizing molecular gastronomy.
Fear not, when the
focus is on Artisans and Authenticity and the food is prepared fresh no
matter how the food is prepared will continue to rule the day in France and
around the world. www.FoodserviceSolutions.us
Interested
in learning how the 5P’s of Food Marketing can edify your retail food brand
while creating a platform for consumer convenient meal participation, differentiation
and individualization contact us via Email us at: info@FoodserviceSolutions.us or visit: www.FoodserviceSolutions.us Facebook.com/Steven Johnson,
Linkedin.com/in/grocerant, or twitter.com/grocerant
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